As a passionate representative of Design Management, Marcela has specialized in the application of design thinking to the resolution of management challenges. She has been invited to share her knowledge of design management with audiences internationally. She holds a doctorate degree in Business Administration and an MFA. Marcela pursued a career managing national and international design campaigns for companies like Capital One, Bankers Insurance Group, the International Society for Pharmaceutical Engineers, Creative Tampa Bay, and La Alianza of Hispano-American Organizations. She is a recipient of the James Rosenquist Scholarship. Currently teaches Graphic Design at Texas Woman’s University.